2026 Market Update Edition 29

As winter settles across Sydney’s Upper North Shore, the market is continuing to demonstrate the typical seasonal moderation in activity that we expect at this time of year. While buyer enquiry remains present, purchasers are becoming increasingly selective, creating an environment where presentation, pricing accuracy and strategic campaign execution continue to play an important role.

This week’s Market Wrap explores the latest local market trends and takes a seasonal look at one of winter’s most desirable lifestyle features — fireplaces.

Sydney & Upper North Shore Market Insights

While broader Sydney auction activity has eased slightly heading into winter, the Upper North Shore continues to display resilient buyer engagement, particularly for well-positioned and appropriately priced homes.

The latest Upper North Shore market data recorded 125 market movements across a seven-day period, highlighting that despite a seasonal slowdown, activity remains healthy across the region.  

Key observations included:

38 new listings entered the market

17 properties sold

Net supply increased by 21 properties 

What does this mean?

We are continuing to see a market where buyers remain active but increasingly deliberate. Properties that launch with realistic pricing and strong campaign execution are still attracting excellent competition, while homes that miss the market early are often requiring adjustments.

Price reductions accounting for 85% of all pricing movements is a reminder that buyers currently have choice and are responding favourably to value and certainty.  

The Marshall Group Market Insights

Across The Marshall Group, we continue to see encouraging levels of enquiry and open home attendance throughout the Upper North Shore.

Buyer activity remains strongest for homes that combine:

strong lifestyle appeal

quality presentation

realistic vendor expectations

flexible purchasing opportunities

This winter period often creates opportunities for both buyers and sellers. Buyers benefit from reduced competition compared with spring, while sellers who present well can stand out in a market with lower overall transaction volumes.

Our team continues to work across Gordon, Lindfield, St Ives, Wahroonga and surrounding suburbs, helping clients navigate changing market conditions with informed advice and local expertise.

Warm Up Your Winter:
Choosing the Right Fireplace

As temperatures drop, fireplaces once again become one of winter’s most sought-after home features — creating both atmosphere and functionality.

If you’re considering adding one to your property, here are four popular options:

Wood Fireplace
The classic winter experience. Wood fireplaces create warmth, ambience and character with authentic flames and natural crackling sounds.
Best for: Character homes and major renovations
Considerations: Requires a chimney, higher maintenance and less efficient heat retention.

Electric Fireplace
A practical and increasingly popular option offering straightforward installation and low maintenance.
Best for: Apartments and existing homes
Considerations: Limited authenticity and generally lower visual warmth.

Gas Fireplace
An excellent balance between convenience and atmosphere.
Best for: Family homes wanting flexible heating
Considerations: Higher installation costs and gas connection requirements.

Ethanol Fireplace
Modern, clean and highly flexible in placement.
Best for: Design-focused interiors
Considerations: Strong aesthetic appeal but lower heating performance.

Community Corner

One of the defining strengths of Ku-ring-gai remains its strong sense of community — something we are proud to actively support throughout the year. As we head further into winter, there is plenty happening around our neighborhoods to check out:
 

Ku-ring-gai Wildflower Garden: Great winter camping and outdoor cooking experiences for the family.

Pymble Players: The local team is hitting the stage with Agatha Christie’s classic mystery, Spider’s Web.

Get in Touch with The Marshall Group

At The Marshall Group, our absolute focus remains on steering our clients through this shifting landscape with total clarity, deep local knowledge, and custom-tailored marketing strategies.

If you are seeking an updated, obligation-free assessment of your property's position in today's market, we would be delighted to guide you.